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CEO Workshops

These daylong events are intended to help CEOs take their careers to the next level. Experts facilitate discussion and help participants build personal plans. By harnessing the collective power of the mid-market, CEO Connection is able to give you exclusive access to people, information, resources, and opportunities usually only available to Fortune 500 companies.

CEO “How to Get On A Board” Workshop 

The CEO ‘How to Get On a Board’ Workshops are designed for mid market CEOs to provide tactical information and a plan on how to actively define, pursue and get on your next board and how to add value once you are there.

Social Media Workshop 

Join up to 11 other CEOs in confidential, interactive dialogues on managing social media. This workshop is specifically designed to help mid-market CEOs strategize their company’s approach to social media.

Please check the calendar for upcoming CEO Workshops.

Company Description

CHOOSING SOCIAL MEDIA VENUES 

Based on the context of a CEO’s organization, including their customers, collaborators, capabilities, competitors and conditions.

ARTICULATING VALUES

  • Defining desired outcomes that include the organization’s overall purpose and objectives.
  • How social media fits within the company’s purpose/objectives for success.

DEFINING ATTITUDE

  • Positioning: target, frame of reference, benefit, support/attributes, brand character/attitude/voice.
  • Creating a social media strategy.

HOW TO CONNECT

  • Mandatory elements focused on the few critical elements that will drive the connection with the target audience. These could include components like visuals, selling ideas, voice, communication points, information, as well as choice of media and channels
  • Desired response: How the target will move through AIDA (Aware – Interest – Desire – Action) after experiencing your social media.

ACTION: What steps you and your team will take next.

At the end of the day, participants will walk out with a social media brief, ready to use to start a conversation with their marketing team.

The Social Media Workshop is not just about a program. It is about connecting with your CEO peers who face similar challenges. This personal and intimate environment serves as a foundation for many long-term relationships,and as a base for future relationships developed through CEO Connection. It is all about CEOs helping CEOs.

Social Media Workshop 

Join up to 11 other CEOs in confidential, interactive dialogues on managing social media. This workshop is specifically designed to help mid-market CEOs strategize their company’s approach to social media.

Please check the calendar for upcoming CEO Workshops.

Company Description

CHOOSING SOCIAL MEDIA VENUES 

Based on the context of a CEO’s organization, including their customers, collaborators, capabilities, competitors and conditions.

ARTICULATING VALUES

  • Defining desired outcomes that include the organization’s overall purpose and objectives.
  • How social media fits within the company’s purpose/objectives for success.

DEFINING ATTITUDE

  • Positioning: target, frame of reference, benefit, support/attributes, brand character/attitude/voice.
  • Creating a social media strategy.

HOW TO CONNECT

  • Mandatory elements focused on the few critical elements that will drive the connection with the target audience. These could include components like visuals, selling ideas, voice, communication points, information, as well as choice of media and channels
  • Desired response: How the target will move through AIDA (Aware – Interest – Desire – Action) after experiencing your social media.

ACTION: What steps you and your team will take next.

At the end of the day, participants will walk out with a social media brief, ready to use to start a conversation with their marketing team.

The Social Media Workshop is not just about a program. It is about connecting with your CEO peers who face similar challenges. This personal and intimate environment serves as a foundation for many long-term relationships,and as a base for future relationships developed through CEO Connection. It is all about CEOs helping CEOs.

Performance and Cultural Alignment Workshop 

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Predictable results are difficult to obtain. Alignment issues in performance management, leadership behaviors, and conflicting value systems conspire against predictability.  Integrating the values of your business with leadership behavior and aligning leadership behavior with the performance system can isolate issues that cause unpredictable results.

Please check the calendar for upcoming CEO Workshops.

Company Description

At the CEOC Performance and Cultural Alignment Workshops you will do a holistic review of your company and you will leave with a customized plan that:

  1. Unravels the complexities that cause misalignment, and
  2. Identifies measurable improvements that you can implement to improve your efficiency and profit margins.
Carpedia’s results-oriented methodology has been improving results at  Fortune 500 companies like Heinz, Oldcastle, and DHL on five continents for nearly 25 years. Now it is available to Mid-Market companies through CEO Connection.